Brand Eye

Magazine Brand Eye


NME

Core Proposition: Passionate for alternative / new rock

Brand Personality: Passionate, Updated, Informative, Classic, Value for Money,

Target Readers: Those who are dedicated into this type of music, enjoys active events such as concerts, aged probably students – Young Middle aged, 17 – 30. Probably working or a student and those who enjoy fast moving music.

Says About You: You enjoy the Alternative / new rock genre and interest in the flow of the industry and wants to be updated on it as much as you can, you want to know the trends.

Makes You Feel: Excited, inspired, young and active, informed of whats going on.

What You Perceive: Very educating of the Alternative / New Rock Genre and sees all opinions as unbiased. Having interesting reviews and interviews.

Benefits To You: Very Informed of this type of rock music, and can keep within the trends of it, and not miss out anything such as major events or local ones that you wouldn’t want to miss out


Q

Core Proposition: We are all for knowing all there is in Music Brand Personality: Exclusive, Value for Money, Trusted name, Can set the trends to others

Target Readers: A big consumer of music related products, Young – Middle Aged (16 – 40), Interested in all types of music genre

Says About You: Likes to be on top of music and be constantly informed, very big music fan and would always goto music events

Makes You Feel: Up-to-date, Influenced, Affluent / Wealthy, Passionate for music

What You Perceive: Trust worthy source for information, exclusive, remarkable content

Benefits To You: Get to know the whole scope in the music genre, get some very special level in the information you gain of music on a global scale


Kerrang 

Core Proposition: We Love Rock Brand Personality: Niche, Exclusive, Well know name, Informative to Rock

Target Readers: 16 +, Very Passionate to Rock/Screamo, Very keen into getting up to date in knowing all about Rock/Screamo

Says About You: I want to be there to know everything I can about the latest news on rock and scream

Makes You Feel: Informed, excited, hyped, wanting to know more

What You Perceive: Good Insights, Interesting reviews, Good news source within the music community

Benefits To You: Exclusive, Up to date with the latest news and Getting band products e.g. Tickets / Posters